Giftbar Launches Digital Gift Cards to LA's Best Boutiques

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Whether you're a serious procrastinator or just can't deal with the stress of selecting something for your super picky stylish friends, gift cards are always a good idea. But what if they don't want to go to Macy's, Starbucks or Best Buy? Instead of resorting to the grocery store's very-limited options, log on to Giftbar and send your friend to their favorite local shop.

Founded in Chicago in 2011 and also available in New York, the online gift card marketplace just launched in LA, offering virtual gifting to stylish spots like Mona Moore on Abbot Kinney, Decades and TenOverSix on Melrose, and Beckley on West 3rd. Not looking for fashion? Home and beauty options include A+R and Bellacures. Food is coming soon.

"The debut of Giftbar on the West Coast is such a huge milestone for us and we couldn't be happier with the excitement we've generated from our incredible list of vendors," co-founders Jen Morris and Kara Kaplan tell us. "LA is quite a unique market and we're really looking forward to our continued growth!" Get started here.
· Giftbar [Official Site]
· 12 Department Store-Free Wedding Registries in LA [Racked]